Google publishes Search Spam Detection

In Googles new How Search Works, Google is showing real live examples of spam that was recently removed from their search index.

Most of these examples are of pure spam, as Search Engine Land founding editor Danny Sullivan explained in his write up, Google Charts Manual Actions Against Spam In Search For First Time. Most of the examples are spam removed from the index within the past hour or so.

You can see them live over here, but note some of the examples given can be offensive. Google warns users, these screenshots are generated automatically and are not manually filtered. While uncommon, you may see offensive, sexually explicit, or violent content.

Google told us that these examples are of pure spam pages that appear to use aggressive spam techniques such as automatically generated gibberish, cloaking and scraping content from other websites and were recently removed from their index.

By the way, at our SMX West search marketing show later this month in San Jose, theres a special session all about search spam, featuring Googles Matt Cutts and Bings Duane Forrester:

The Search Police: Matt & Duanes Excellent Search Engine Adventure

You name it; Googles Matt Cutts and Bings Duane Forrester have seen it all when it comes to trying to bend, break or shatter search engine rules. In this session, both will share examples of what not to do and why, ranging from accidental mistakes to horrifying spam, as well as general tips directly from the search engines on how to succeed with them.


Its one of over 50 sessions planned. Check out the entire agenda and registration page.

Source: http://searchengineland.com/watch-google-now-shows-live-examples-of-spam-removed-from-its-search-results-150225?utm_source=sel&utm_medium=scap&utm_campaign=email