What PPC Advertising Management Agencies Can Do for You
If you can properly manage your PPC digital campaigns, then you are on your way to one of the most efficient ways to significantly boost your dealership’s local or even regional brand recall. However, do not expect it to be anything similar to traditional advertising. In fact, PPC management is a form of online marketing that entails a firm to pay a certain price for every time a user clicks on their ad. In other words, you will be paying for the users versus earning that traffic in an organic way. On the other hand, you will be able to target those that actually want or need your item or service. You are able to even retarget that same audience by constantly bringing up any displays, textual, or video ads straight to their screens as they keep on making any searches on the internet, regardless of whether the site is related or not.
Although you can manage PPC advertising on your own, it is often recommended that you get some help when doing so as you will not need to lift a finger and yet you will be saving plenty of time and money right before your eyes. Additionally, you will be able to steer clear of anything earth-shattering such as bots and click fraud! Therefore, without further ado, let’s learn about what some of the top PPC advertisement management agencies can do for your company!
PPC Advertising Management Agencies
Strong Automotive Merchandising
The experts at this agency are able to help your company take advantage of your competition. They utilize perfect match ad groups that have primarily, the exact match keywords that are based straight on actual search queries in your targeted geography. As a result, you can serve better-targeted ads to match your consumers’ searches for certain vehicle trims, body styles, as well as colors. Therefore, when implementing exact match ad groups, you receive more traffic at a much better price and click-thru rates. The elements that they offer so that you can succeed in paid search include primary research, ongoing keyword and traffic research, dedicated paid search managers, conversion optimization, as well as weekly and monthly reports. As a result, they will be making keyword analysis, understand user intent, create a funnel to boost contacts and appointments, and get a better understanding of both your past web activity and your current web traffic, all with the help of a certified paid search expert that will help you maximize your ROI.
Dealer.com
They are able to provide you with a digital marketing solution that is built completely around your needs. In fact, with them, you will be able to capture more demand with award-winning search solutions.
Their paid search technology for the automotive industry completely integrates with your inventory and it is assisted by vehicle-specific content for every single advertisement. Your dealership will stand out from the rest while it will capture the existing demand within your market.
With the help of their paid search platform as well as proprietary bid and keyword management strategies, your dedicated Digital Strategist will optimize your campaigns while taking into account your dealership’s goals. The campaign strategies that they have created were made specifically with an automotive dealers’ needs in mind. In fact, their technology is backed by the most skilled SEM professionals in the automotive industry. Additionally, their entire team is certified by Google, Yahoo, MSN, as well as Bing and it even participates in the exclusive SMP Premier Partnership program, which means that they work directly with Google in order to manage as well as optimize your dealership’s paid search campaigns.
AutoOne Media
This agency provides you with certified staff that have had years of experience in automotive PPC marketing. They combine innovate data targeting along with their bid management tool and proprietary reporting center that way your company is able to achieve instant results and so that you could get the best ROI. They can also help you make dynamic landing pages for every vehicle-specific targeted keyword within your campaign. Therefore, users get a better user experience which will cause significant boosts in conversion ratios for their users. They will even assist you with managing your ad dollars and push more qualified traffic onto your online dealership’s site that way you can just focus on lead follow-up and sales.
TEA
Our very own, TEA, which stands for threat and engagement analytics, was developed so that by combining the forces of our Google AdWords certified consultants and our powerful software, we were able to measure each visitor engagement on your site, identify, and then conclude what the visitors did on your site.
Now, when it comes to giving you a detailed marketing analysis or getting rid of any threats, we have got you covered. In fact, with our automated bid management, we can predict potential sales conversions all with the help of real-time visitor engagement. Additionally, we are able to identify any illegitimate traffic and then we make sure to give them a unique threat rating. We are even able to identify any trends within your customers that way we can uncover any obstacles leading to conversions and figure out where it is that your customers are typically leaving the site. This way, you can get practical advice on how to boost your sales while giving you an actual assessment of your real conversion rate.
Optimization is key when it comes to PPC, which is why it is often recommended to optimize PPC, search results, product web pages, bounce rate, check out, and your contact webpage. After all, as a result, you will be able to experience your best conversion rates. However, this is only one of the many secrets that you will be able to uncover under our wing. If you are interested in learning more, please head on over to watch our webinar and then schedule a call with us if you think that we would be the perfect match for your company. We would love to be able to work both as your vendor and as your partner.