Creating new Google Shopping feed
Description: This tutorial covers Google Shopping setup.
Things We Cover:
- Creating Google Shopping feed
FTP SERVER SETUP INSIDE GOOGLE MERCHANT ACCOUNT:
Inside the Google Merchant account Go to : Settings > SFTP / FTP / GCS > SFTP / FTP > FTP settings
Create FTP server, Take note of the "Username" and "Password" information, you will need them for SCE Google Shopping feed setup.
PRODUCT AND INVENTORY FEEDS SETUP INSIDE GOOGLE MERCHANT ACCOUNT:
inside the "Products > Feeds > Primary feeds" tab click to create primary feed.
Choose "Country of sale", "Language", "Destinations" and hit "Continue"
Enter the file name, note the file name, it will be needed for SCE Google Shopping feed setup, hit "Continue"
Inside the "Products > Feeds > Supplemental feeds" tab click to create supplemental feed
Enter the same name as for product feed name, but with "-Inventory" Post fix, choose "Upload" and hit "Continue"
Enter the same name as for product feed file name, but with "-Inventory" post fix and hit "Continue"
Assign supplemental feed to the product feed and hit "Continue"
Please make sure that the shipping is set for your account, "Shipping >> Services" tab
ASSIGNING (MAPPING) GOOGLE SHOPPING CATEGORY TO SCE CATEGORY:
Inside the SCE category tab map Google Shopping category value to your categories, "Products > Categories"
Map all needed categories.
SCE PRODUCT PREPARATION FOR GOOGLE SHOPPING SUBMITTING:
Inside the product open "Marketplace fields", scroll to the top left and enter "FALSE" value for "identifier exists" to avoid GTIN errors in future
Otherwise, enter identifier number for "GTIN" and leave "identifier exists" blank
Repeat Process for all products that you wish to submit to google Shopping
SCE GOOGLE SHOPPING FEED SETUP
open marketplace tab, "Marketplace >> Manage Marketplaces"
Create Google Shopping feed, hit "New Feed > Pay Per Click > Google Shopping"
Configure feed & save the feed
Inside the feed settings navigate to "Filters" and set the filters up
Inside the feed settings navigate to "Products" and choose to submit all or selected products
Once everything is done, hit "Force Submit > New Products" button
and your Google Shopping Feed will be submited to google for listing
Wait until feed generate and upload the product and inventory feeds, there will be notes on the feed log area
Once files are uploaded, check the product status inside your Google Merchant Diagnostics tab