Description: Run Reports against marketing campaigns you have setup to see ROI for those campaigns

Things We Cover:

  • Campaigns


Go to Analytics > Campaigns

Choose pre configured campaigns or select any of the ones you created in Tag Manager

Select proper filters and date range and search to get desired results for your search

Activate specific functions for report

By Selecting Specific Section on report Website revenue for example you can see the revenue growth for that particular campaign or any multiple campaigns selected. Typically, it is best to use this against a specific campaign so this way you can measure the growth and profitability against that marketing campaign.